YANGA — Brand Design + Digital Templates

The Brief:
YANGA is a Mexico City based casting agency that emphasizes young, local, and untapped talent. Working with digital agency, Funkhaus, I was tasked to expand on the website they made for YANGA to create a comprehensive brand style guide that could seamlessly transition between the brands print and digital content.

My Approach:
Staying true to YANGA’s values of simplicity and youth, I created an identity that emphasized bold typography, minimal treatments, and a strong color palette. I created easy to use social templates in Adobe XD that allow YANGA’s in-house staff to freely update information while maintaining the consistency of their feed.

YANGA Website:

Alternate Business Card Designs:

My Role: Brand Designer
Creative Director: Rick Baker
Website Design: Funkhaus
Agency: Funkhaus