DTC & Wholesale Retail Image Banks
Role: Art Director
Agency: adidas North America Brand Design (Powered by Cinco)
Creative Director: Kevin Wolahan
Production: Resin Projects
Photography: Carles Carabí, Marcus Smith
Production: Resin Projects
Every season adidas needs a refresh of key merchindasied looks photographed for display in their stores on evergreen pannels and shelf talkers. These images are to be used across all North American DTC stores as well as with key wholesale partners such as DSG. Creatively, these images need high product legibility without looking cataloge-y.
Worked On: Concept Development, Pre-production Management, Art Direction, Post-Production Oversight
SS25
[Photographer: Carles Carabí]
Anna Hall
SS25
[Photographer: Marcus Smith]
Nia Dennis, Jalen Green, Jabari Smith Jr.
FW24
[Photographer: Carles Carabí]
Micah Parsons, Aaron Jones, Betnija Laney, Tamari Davis
